How to Start an Email Newsletter That Your Clients Look Forward to Reading

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How to Start an Email Newsletter That Your Clients Look Forward to Reading


Experts estimate that by the year 2023, over 333 billion emails will be sent every day. 

As a personal trainer, health coach, or nutritionist, you’ve probably heard about the importance of using an email newsletter as part of your business’s marketing strategy. How do you ensure that your email newsletter doesn’t get lost in the shuffle, though?

If you’ve been on the fence about sending out an email newsletter because you’re not confident people will read it, you’ve come to the right place. Listed below are some tips that will help you create a great email newsletter that your clients actually want to read.

Why Do You Need an Email Newsletter?

Let’s start with the basics. What makes an email newsletter so important? How can email marketing help you attract more personal training or nutrition clients? There are lots of benefits to sending an email newsletter, including the following:

Create Connection

These days, people are looking to foster connections more than ever before. A strong sense of connection is especially important for those looking to improve their personal training marketing or nutritionist marketing strategies. 

When people hire you to help them reach their fitness or health goals, they’re putting a lot of trust in you. If they feel that they can connect with you on a deeper level, they’re going to be more inclined to work with you when they decide they’re ready to make a change in their lives.  

Stay Relevant

Sending out regular…

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